🍺 BAR DIGITAL MENU BOARDS

Digital Menu Boards for Bars & Pubs

The keg dies halfway through the shift, happy hour starts at five, and last week's prices are still up on the chalkboard. Sound familiar? In Look DS you fix the tap list and cocktail menu in a browser and send it out to every screen. Happy hour comes on by itself on schedule, and live scores can sit right beside the drinks.

Swap a keg without a chalk rewrite

Pull a beer or add what's on next in the browser, and it changes on every board carrying it, all at once.

Happy hour starts and ends on time

Set a time slot, and happy hour prices show up at five and are gone by seven.

Scores and specials on one screen

Drop the ESPN app beside your game-day specials and the scores stay live.
Bar menu board showing three cocktails behind a bar counter
Start your 14-day free trial
Book a demo

  • No credit card required. From $6 per screen/month with volume pricing.

  • Runs on Android, Windows, Linux, Tizen, webOS, Raspberry Pi and more.

  • 24/7 in-app support from real people.

Captera Rating
4.9
G2 Rating
5.0
60 000+
Screens
11 000+
Users
120+
Countries
Capterra Best Value · G2 High Performer
Software Advice · Customer Support 2026

Keep the tap list and drink prices right on every bar screen

Bar digital signage lets pubs, sports bars, cocktail bars and taprooms manage tap lists, drink prices, happy hour specials and event promos on screens behind the bar, at the entrance and around the room from one cloud-based CMS.
Here's how it plays out: in the afternoon the board shows the food menu and the full tap list, happy hour prices pop up at five, and the trivia promo disappears once the event's over. Change a beer once in the browser and every screen that shows it updates.

Sound familiar?

    • A red cross inside a black circle

      Chalkboards hard to read in a dim room

    • A red cross inside a black circle

      Kegs kick, the tap list stays the same

    • A red cross inside a black circle

      Happy hour prices changed by hand

    • A red cross inside a black circle

      Event nights promoted on paper flyers

Bar menu board with an unlabeled leftover filename shown on the player Black USB flash drive with 4 GB storage capacity

What you get with Look

    • Tap list updated with one publish

    • Happy hour pricing that runs on a timer

    • Live scores next to game-day specials

    • Event promos that retire on their own

Bar menu board playing cleanly with no stray overlay Green shield icon with a white check mark
Try with demo screen now
Run demo screen right in your browser

From one back-bar screen to every bar in your group

Pair a screen, build the drink menu from a bar template and publish it. The tap wall, entrance screen and your next location all follow the same three steps.

  • Connect your screens

    Install the free Look App on a compatible smart TV or display, or plug the Look HDMI Player into any HDMI screen, then pair it with the code on screen.

  • Build the drink and food menu

    Start from a bar template or open the Content Creator. Add beers, cocktails, prices and photos, then group the boards into playlists.

  • Schedule and publish

    Set time slots for food, happy hour and late-night menus, give each event an end date and publish from any browser to one screen or every location.
Cocktail menu board showing Midnight Shot, Sunset Sangria and Tropical Breeze Cocktail menu board showing Midnight Shot, Sunset Sangria and Tropical Breeze Look CMS content library open over a Happy Hour promo board

Bar digital signage for every screen your guests read

Guests read the back bar while they wait to order, the tap wall from the rail, the entrance from the sidewalk and the sports screens between plays. Look runs them all from one account, each screen with its own layout, playlist and schedule.

Back-bar drink menu

The board every guest reads before ordering.
Above the bottles goes the full drink list: cocktails, wine by the glass, spirits and bar food, each with prices under a clear heading. A long menu is easier to read split over two or three screens than crammed onto one.
Time slots do the switching, so the food menu gives way to the late-night list without anyone remembering to change it.
Best for: Cocktail menu, wine and spirits, bar food, prices, late-night menu

Tap list and draft wall

List exactly what's pouring tonight.
Draft lists change faster than any other menu in the building. Each tap gets its beer name, style, ABV and price, and a new keg goes on the board as soon as it's tapped.
Keg's empty? Take the beer off in the browser and publish. Every assigned bar screen shows the new list, so nobody orders a beer you're not pouring anymore.
Best for: Draft list, style and ABV, new kegs, flights, brewery features

Sports viewing area

Sell the next round between plays.
Near the TVs showing the match, a menu screen splits into zones: game-day specials, wings and pitchers in the main area, live scores from the ESPN app in a side panel. Keep the specials short so they read at a glance from the tables.
Schedule the game-day promo for match days only, and on every other day the regular menu runs in its place.
Best for: Game-day specials, live scores, pitchers and buckets, fixtures, wing deals

Entrance and storefront window

Bring people in from the sidewalk.
A screen facing the street does the job of the sandwich board: tonight's live music, happy hour times, the signature cocktail and a QR code for the full menu.
After dark, switch to a loop with late-night hours and weekend events. If the window gets direct sunlight, choose a high-brightness commercial display built for it.
Best for: Happy hour times, live music, signature drinks, opening hours, menu QR

Event and promo panel

Fill Tuesday night before Tuesday comes.
Trivia, karaoke, a tap takeover or a holiday party each gets its own slide with a start and end date, so it goes up in time and comes down after the night. Load the whole month at once, and each promo shows only in its own week.
Put a Countdown timer beside it, and guests see how long until the band starts or how much of happy hour is left.
Best for: Trivia nights, live music, tap takeovers, holiday parties, countdowns

Tables, booths and lounge

Keep regulars looking up between rounds.
Guests at tables glance up between conversations. A screen here shows your Instagram feed, Google reviews and the guest Wi-Fi as a QR code, along with the bar food menu and next week's events.
It is also the place for the story behind your house beer or local brewery, which the back-bar board has no room for.
Best for: Instagram and reviews, Wi-Fi QR, bar food, upcoming events, brewery stories

To use Look digital signage software

Look service works seamlessly on any hardware, whether you're planning to purchase or already use it
Or

Install FREE Look App

Transform any TV or compatible device into digital signage by installing the free Look app.
WindowsAmazon Signage Androidgoogle-tvLinuxOS Fire Amazon macOSWebOSOS Tizen OS Raspberry Pi
Supported Operating Systems

Plug Look HDMI Player

Connect the Plug & Play Look Player to your display’s HDMI input for instant setup. Worldwide shipping.
Buy nowLook HDMI Player

What our customers say

Real businesses, real results.
Captera Rating
4.9
G2 Rating
5
We have 22 locations and zero issues with Look software. It’s so easy to use and has a lot of useful tools that we utilize in our day-to-day business. All-in-all, our experience was top-notch.
Ervin Piotrowski
YourLocalListers
United States flag
We tried many different solutions for our platform. After many trials and errors, we found Look Digital Signage to be an amazing tool for our purposes.
Pyry Salminen
Epic Autokoulu
Finland flag
I’m grateful for the opportunity to work with Look and it's been a really big game changer for us, because it has helped us to come across as an older business in a much more fresh way.
Michael Guzman
Riverview Kennels
United States flag
60 000+
Screens
11 000+
Users
120+
Countries

Key features

What should you look for in bar digital menu board software?

Bar menus change mid-shift: kegs run out, happy hour kicks in, a game goes to overtime. Good software lets whoever's behind the bar update the board in a browser, keeps the branding consistent on every screen and adds live content with no extra effort.
For pubs, sports bars, cocktail bars and taprooms, these are the capabilities that matter:

Free templates

Bar menu templates for tap lists, cocktails and happy hour

Add your logo, fonts and brand colors once and build from there. The bar set covers cocktail cards; beer, wine and spirits menus; happy hour promos; and pub food boards with beer pairings, in portrait and landscape. Add your drinks and prices, keep one template family across every location and change the offers venue by venue.
Whiskey, beer and wine drink menu with faucet cocktailsHappy Hour cocktail promo with 30% off weekday specialCocktail menu showing Midnight Shot, Sunset Sangria and Tropical Breeze
Happy Hour cocktail promo with 30% off weekday specialCocktail menu showing Midnight Shot, Sunset Sangria and Tropical BreezeThe Hops & Barrel beer and bar food menu with wings and onion rings
Cocktail menu showing Midnight Shot, Sunset Sangria and Tropical BreezeThe Hops & Barrel beer and bar food menu with wings and onion ringsIced coffee special summer menu with iced americano, latte and mocha
The Hops & Barrel beer and bar food menu with wings and onion ringsIced coffee special summer menu with iced americano, latte and mochaHappy Hour promo with buy-one-get-one-free cocktails on Fridays
Iced coffee special summer menu with iced americano, latte and mochaHappy Hour promo with buy-one-get-one-free cocktails on FridaysHappy Hour strawberry sunset cocktail special
Happy Hour promo with buy-one-get-one-free cocktails on FridaysHappy Hour strawberry sunset cocktail specialCocktail card menu with six cocktail varieties
Happy Hour strawberry sunset cocktail specialCocktail card menu with six cocktail varietiesWhiskey, beer and wine drink menu with faucet cocktails
Cocktail card menu with six cocktail varietiesWhiskey, beer and wine drink menu with faucet cocktailsHappy Hour cocktail promo with 30% off weekday special
Try for free Browse templates

Built-in apps

Apps that keep bar screens live between rounds

Add an app to a playlist like any other item, and it keeps scores, posts and reviews current on its own while the screen is connected. Build the drink menu itself from images and video, then use apps to fill the zones around it with live content worth looking up at.
Geckoboard App for Digital Signage
Countdown timer
Flight Schedule
Weather
Facebook Video
Instagram
Google Review
Clocks
Try for free Browse all apps

Related digital signage solutions

Other places our customers run screens, and the industries next door.
Digital menu boardsMenus and prices that change on scheduleCafesDaily specials and drinks boardDrive-thrusOutdoor menu boards and order confirmationNight clubsLine-ups, drink menus and visualsRestaurants and cafesSpecials, menus and waiting area screensPizzeriasMenus, deals and delivery info
Tips & Guides

Bar digital menu board resources

    Frequently asked questions about bar digital menu boards

    How much do digital menu boards cost for a bar?

    Look Digital Signage costs from $6 per screen per month, and the price per screen drops as you add more. If your bar group wants the CMS on its own servers, there's an on-premise version with a one-time lifetime license. Hardware is extra: for a pilot, a TV you already have plus a player may do, but screens that run behind the bar every night are better off as commercial displays. The 14-day free trial doesn't need a credit card.

    Can I turn the TVs already in my bar into menu boards?

    Yes. On a smart TV with a supported platform, install the free Look App and pair it with the code shown on screen. On any other TV, plug the Look HDMI Player into the HDMI port. That is fine for a pilot. Consumer TVs are not built to run long hours every night, so for the main back-bar board, plan on a commercial display once the setup works.

    Which hardware and operating systems does Look support?

    The Look App runs on Android, Google TV, Windows, Linux, Raspberry Pi, LG webOS, Samsung Tizen, Amazon Signage, Fire OS and macOS. On LG webOS and Samsung Tizen commercial displays the player runs on the screen itself, so there is no extra box to hide behind the bottles. Any other screen with an HDMI input works with the Look HDMI Player.

    Are digital menu boards difficult for bar staff to update?

    No. Everything happens in a browser: open the board, change a price or a cocktail, publish. Staff start from a ready-made bar template or build in the Content Creator with text, photos, video, a QR code and your logo and fonts, so nobody needs design software. Keep the brand look in one template, and whoever updates the tap list only changes the items and prices.

    How do I update the tap list when a keg runs out?

    Take the beer off or swap in the next keg in the browser, then publish. The assigned screens show the new list, so guests stop asking for a beer you're out of. If several screens run the same tap list, one edit changes all of them. If just one bar in your group has run out, use a tag to target that venue's screens and leave the other menus alone.

    Can we schedule happy hour and late-night menus automatically?

    Yes. Smart Scheduling puts each menu into a time slot inside a weekly schedule, for example the food menu in the afternoon, happy hour prices from five to seven and a shorter late-night list after that. Set it once and the boards switch on their own. Weekends can run a different schedule, and every screen follows its own time zone, so each location switches at local time.

    How do I promote trivia nights, live music and game-day specials?

    Make each event its own content item and set start and end dates in its Lifetime setting, so it appears the day the promo starts and disappears when the event is over. Put it in a separate zone or on the entrance screen so the drink menu stays in place. A Countdown timer next to it shows guests how long until the band starts or happy hour ends.

    Can a bar menu board show live sports scores?

    Yes. Add the ESPN app to a zone of a Screen Layout, and live scores and fixtures run beside the drink menu and game-day specials on the same screen. The app needs an internet connection to refresh. It shows scores and fixtures, not the game broadcast itself, so it works best on a menu screen next to the TVs showing the match.

    How do I make a menu board readable in a dim bar?

    Go with light text on a dark background, big type and strong contrast, and sort drinks under clear headings like draft, bottles, cocktails and food. If the list runs long, spread it over two screens rather than shrinking the font. Give your signature cocktail its own spot with a good photo, keep animation slow so it doesn't hide prices, and look at the board from the far end of the bar rail before publishing.

    Can bar menu boards sync with my POS or inventory system?

    Look can hook into compatible POS and inventory workflows via Zapier or its API, with action triggers and webhooks. How exactly it's set up depends on the third-party system, and it might need some custom configuration. For tap lists and prices, the easiest way is to edit the board in the CMS and publish, and every screen showing it gets the update.

    What happens to the menu boards if the bar Wi-Fi drops?

    Scheduled images and video play from the player's local cache, so the drink menu stays up all through a busy night. Once the connection's back, the player syncs and grabs whatever was published in the meantime. Web content and live streams don't cache, so make the core menu from images and video. Apps like ESPN or Instagram only refresh while the screen is online.

    What are the most common implementation challenges in bars?

    Plan for three things: patchy Wi-Fi, nobody on staff who can design the boards, and screens that are hard to read from where guests are standing. Make the core menu from cached images and video, start with ready-made bar templates, and walk the room before mounting anything to check sightlines from the rail, the ordering point and the door. Commercial displays cope with glare and long hours better than consumer TVs.

    Can we show our Instagram, Google reviews and Wi-Fi password on screen?

    Yes. The Instagram, Facebook feeds and Twitter / X apps put your posts or a hashtag wall on screen, the Google Reviews app shows your live score and latest reviews, and Wi-Fi share turns the guest network into a QR code. Add each app to a playlist like any other item, and it refreshes itself while the screen is online. Seating areas and the entrance are good spots for them.

    Can I see how often a happy hour promo actually played?

    Yes. Playback Analytics tracks plays and total playback time by content, screen or tag, and you can download the figures for any period. So you'll see whether the happy hour slide played on every screen, and for how long. It measures playback, not audience: Look doesn't count who looked at the screen or what they ordered next.

    Can I manage one pub or a multi-location bar group from the same system?

    Yes. Every screen sits in one account, sorted with tags and groups, so a new cocktail menu goes to one venue or all of them with one publish. Each bar can keep its own prices, specials and events. Invite staff with one of three roles, Administrator, Moderator or Guest, with access set per CMS section, and use Snapshots to check remotely what each screen is showing.

    What is digital signage for bars?

    Digital signage for bars means running drink menus, tap lists, prices, happy hour specials and event promos on connected screens in a pub, sports bar, cocktail bar or brewery taproom. With Look Digital Signage, staff build the content in a browser, schedule it by time of day and date, and publish it remotely to one screen or every location, instead of rewriting a chalkboard or reprinting a menu.