🏨 Hospitality Digital Signage

Digital Signage for Hospitality

Arrival information, restaurant hours, event boards, spa offers – all of it current across a whole property, and not one sign reprinted. Look DS runs every screen from one browser: reception, lobby, corridors, restaurant, meeting floor, on a schedule you set once.

One property, one publishing account

Reception, lobby, restaurant and event screens update from the same dashboard.

Content that changes by time of day

Breakfast, lunch and dinner boards swap themselves on the property's schedule.

Screens that keep playing offline

Cached images and video carry on when the property's connection drops.
The Grand Summit hotel promotion screen at reception
  • No credit card required. From $6 per screen/month with volume pricing.

  • Runs on Android, Windows, Linux, Tizen, webOS, Raspberry Pi and more.

  • 24/7 in-app support from real people.

Captera Rating
4.9
G2 Rating
5.0
60 000+
Screens
11 000+
Users
120+
Countries
Capterra Best Value · G2 High Performer
Software Advice · Customer Support 2026

Take control of every screen on the property

Hospitality digital signage lets hotels, resorts, spas and venues manage guest information, menus, wayfinding, event schedules and on-site promotions across connected screens from one centralized platform.
No printed sign for every change – staff publish from a browser. The breakfast board retires at eleven. The conference directory follows the day's bookings. A spa package runs only where it sells.

Sound familiar?

    • A red cross inside a black circle

      Printed signs already wrong by Monday

    • A red cross inside a black circle

      Reception fielding the same questions

    • A red cross inside a black circle

      Event boards rewritten by hand every day

    • A red cross inside a black circle

      A different look at every outlet

Generic stock video file playing over a hotel spa promotion Black USB flash drive with 4 GB storage capacity

What you get with Look

    • A single dashboard for the whole property

    • Boards that change with the time of day

    • Offers that retire on a date you set

    • The same brand on every outlet screen

Clean hotel spa promotion with social media handles Green shield icon with a white check mark
Try with demo screen now
Run demo screen right in your browser

From the first lobby screen to the whole property

Connect a player, build a playlist, and the screen is live. The restaurant, the spa and the meeting floor join through exactly the same three steps.
  • Schedule

    Connect your screens

    Install the Look App on a compatible display or plug in the Look HDMI Player, then pair the screen with the 6-digit device code it shows.
  • Content

    Build and schedule your content

    Group menus, guest information and event boards into playlists, then let Smart Scheduling swap them by hour, weekday and area of the property.
  • Playlists

    Publish to the areas you choose

    Publish from any browser to one screen, one floor or every property in the group. Screen tags decide which area gets which playlist.
The Grand Summit hotel amenities screen with a QR code Wellness spa promotion with social media handles Laptop with the Look content editor building a Royal King Hotel and Resort promotion

Digital signage for every area of the property

A reception desk, a corridor and a restaurant entrance each catch a guest at a different moment. Look runs them from one account, so every area keeps its own content, its own schedule and its own publishing rights.

Entrance and reception

Answer the arrival questions before anyone asks.
The screen beside the desk carries what every arriving guest asks about: check-in and check-out times, which desk to join, the Wi-Fi network, breakfast hours and what is on in the hotel tonight.
A multi-zone layout holds the welcome message, the day's notices and a clock at once, so the queue reads them instead of asking.
Best for: Check-in and check-out times, welcome messages, Wi-Fi access, house notices, today's events

Lobby and lounge

A concierge panel that never goes off shift.
The lobby screen answers what guests would otherwise walk to the desk for: local attractions, the forecast, transport times, news, and the opening hours of the restaurant, bar and spa.
Built-in apps keep those panels current on their own, and a QR code sends the detail – a map, a menu, a booking page – to the guest's phone.
Best for: Local attractions, weather and transport, opening hours, news, QR links

Corridors, elevators and landings

Keep guests moving without printed arrows.
Elevator lobbies and corridor screens carry the floor directory and directional signage – which way to the ballroom, the spa, the pool, the garage – plus the offers guests read while they wait for the elevator.
Screen tags target the content: the conference floor gets the day's agenda while the guest floors run something else.
Best for: Floor directories, directional signage, event routing, amenity offers, service notices

Restaurant, bar and cafe

Menu boards that swap over at 11 a.m. by themselves.
Put the breakfast, lunch, dinner and happy-hour boards in one playlist and they swap on schedule – nobody reprints a menu or flips a board by hand. Prices, dish names and allergen notes get edited once in the CMS.
A sold-out item comes off the board in a couple of clicks, and the entrance screen shows opening hours once the outlet closes.
Best for: Day-parted menu boards, prices, allergen and dietary notes, specials, opening hours

Spa, pool and fitness areas

Sell the treatment while the guest is idle.
Amenity screens carry class timetables, treatment menus, pool and gym hours, and the seasonal packages guests only book when something on the wall tells them about them.
A live review score sitting next to the offer does the persuading for you. Give the package an end date and it comes down on its own.
Best for: Treatment menus, class timetables, opening hours, seasonal packages, guest reviews

Meeting rooms and event spaces

One directory instead of a stack of easels.
A screen at the entrance to the meeting floor lists the day's sessions, rooms and start times, and a small display by each door shows what is in that room now and what follows it.
Because every board comes off the same template, a change to the running order means a content edit – not a reprint and a walk around the floor.
Best for: Daily event directory, room and door signs, session times, sponsor slides, delegate notices

To use Look digital signage software

Look service works seamlessly on any hardware, whether you're planning to purchase or already use it
Or

Install FREE Look App

Transform any TV or compatible device into digital signage by installing the free Look app.
WindowsAmazon Signage
Androidgoogle-tvLinuxOS Fire Amazon
macOSWebOSOS Tizen OS Raspberry Pi
Supported Operating Systems

Plug Look HDMI Player

Connect the Plug & Play Look Player to your display’s HDMI input for instant setup. Worldwide shipping.
Buy nowLook HDMI Player

What our customers say

Real businesses, real results.
Captera Rating
4.9
G2 Rating
5
I’m grateful for the opportunity to work with Look and it's been a really big game changer for us, because it has helped us to come across as an older business in a much more fresh way.
Michael Guzman
We went with Look, because it gave us the full control of the content that we were streaming to our locations and it also gave us the scalability, which is even more important. Great experience overall.
Alfredo Mier Y Terán
Value for us means price, quality and the experience of using whatever it is that and the reason that we chose Look is we found that it provided us the best value for money solution out of the other digital signage software that we were using before.
John Jonovski
60 000+
Screens
11 000+
Users
120+
Countries

Key features

What should you look for in hospitality digital signage software?

A hotel is not one audience. Reception, the restaurant, the spa and the meeting floor each need their own content on their own schedule, published by whoever runs that area – without four separate systems or a call to head office for every change.
For hotels, resorts and venues, these are the core capabilities to look for:

Free templates

Hospitality templates for menus, events and guest info

Your brand colors, fonts and logo go in once and every template inherits them. The hospitality collection covers what property screens actually show – breakfast and dinner menu boards, welcome screens, event directories, spa and pool offers, opening hours. Put in your prices and times, schedule it, publish. Nothing to send to a printer, nothing to reprint when a dish changes.
Exclusive VIP suite promotionDance with DJ Calypso event promotionThe Groove club about us page
Dance with DJ Calypso event promotionThe Groove club about us pageExclusive performance by DJ Loud promotion
The Groove club about us pageExclusive performance by DJ Loud promotionHappy hour cocktails promotion
Exclusive performance by DJ Loud promotionHappy hour cocktails promotionNightclub queue status with director quote
Happy hour cocktails promotionNightclub queue status with director quoteNight party event promotion
Nightclub queue status with director quoteNight party event promotionHotel navigation directory
Night party event promotionHotel navigation directoryExclusive VIP suite promotion
Hotel navigation directoryExclusive VIP suite promotionDance with DJ Calypso event promotion

Built-in apps

Apps that keep guest information current on their own

Add an app to a playlist like any other content item and it refreshes itself – nobody retypes a forecast or a review score every morning. Apps pull their data over the internet, so they update only while the property is online. Schedule cached images and video alongside them on screens that must never go blank.

Frequently asked questions about hospitality digital signage

Where do hotels usually put digital signage screens?

The screens that earn their place are at reception, in the lobby and lounge, in elevator lobbies and corridors, at the entrance to the restaurant and bar, in the spa and fitness areas, and on the meeting floor. Each one answers a different question: arrival information at the desk, orientation in the corridor, a menu at the outlet door, the day's agenda on the conference floor. Look manages all of them from one account, with content targeted by screen tag.

Can digital signage speed up check-in and arrivals?

Yes. Show check-in and check-out times, which desk to join, group and event arrivals, Wi-Fi details and house notices before guests reach the counter, and reception fields fewer routine questions. Look sits alongside the front-office system, publishing clear arrival information across the property; bookings, payments and key cards stay in the dedicated systems that already handle them.

Can Look connect to our PMS or booking system?

Look supports connected hospitality workflows through Zapier, an action trigger, outbound webhooks and Embeddable Code. If your PMS can send or expose data through one of these methods, it can help drive screen content. A dashboard or availability page that renders in a browser can also be embedded directly. Look does not include a native PMS connector, so scope the workflow around the systems already in use.

Can we run the hotel restaurant's menu boards from the same system?

Yes – and scheduling does most of the work here. Build breakfast, lunch, dinner and happy-hour boards as separate content, drop them into one weekly schedule, and the outlet switches between them on its own at the times you set. Edit prices, dish names, dietary and allergen notes once in the CMS and they reach every screen carrying that board, a second outlet or a grab-and-go counter included.

Can guests use the screens as touchscreens?

Yes, on touch-enabled hardware. Button widgets and scenes let guests explore a floor directory, treatment menu, event schedule or local attractions, and the screen returns to its normal loop after an idle timeout. These tap-based experiences are designed for navigation and content discovery. Forms, surveys, guest data capture and payments can remain in the dedicated systems built to handle those transactions.

Can we manage screens across several properties from one account?

Yes. Every property's screens live in the same account, organized with tags and groups, so a group campaign reaches all of them in one publish while each property keeps its own menus, events and opening hours. Time-based content runs on each screen's own timezone. Permissions are set per CMS section rather than per screen – decide early which teams share a section and which need one of their own.

Who on the team can publish to the screens?

Users are invited by email and given access per section of the CMS – Screens, Content, Playlists & Schedules, Layouts, Statistics, Company settings, Billing, Users – with SAML 2.0 single sign-on on top. In practice, marketing or the duty manager gets content and scheduling while device pairing, account settings and billing stay with whoever runs the account. Because scoping is by CMS section and not by individual screen, teams that must not edit each other's content need their own sections.

What happens to the screens if the internet goes down?

Images and video already cached on the player keep playing, and the player syncs again as soon as the connection returns. The limit worth knowing before you plan a layout: apps, web content and live streams do not cache, so a weather panel or a news channel stops updating while the line is down. Screens that must never go blank – reception, the restaurant door – should always carry cached media in the schedule.

Can we push an urgent message to every screen at once?

Yes. Publish a notice from any browser and target every screen in the property – an elevator outage, a pool closure, a venue change, a weather warning. Look can carry urgent communication as an additional channel, but there is no dedicated emergency override and no instant-publish interrupt. Evacuation instructions belong on certified life-safety systems.

Can we show guest information in more than one language?

Yes, at the content level. Build the same layout in each language and alternate the versions in a playlist, or give each language its own zone in a multi-zone layout so both are visible at once. Screens in areas with a predictable audience – a conference floor hosting an international group, for instance – can be tagged and given their own language mix without changing anything elsewhere on the property.

What equipment do we need, and can we use the TVs we already have?

Most properties reuse the displays they already own. The free Look App runs on Android, Windows, Linux, macOS, LG webOS, Amazon Signage and Fire OS devices, and any display with an HDMI input can be driven by the Look HDMI Player instead. Commercial-grade displays are worth the difference in a bright lobby or a window, where consumer TVs are not built for all-day brightness.

Can we put Look screens in guest rooms?

Yes. Run the Look App on a guest-room TV and it becomes another managed signage screen – welcome messages, hotel services, dining hours, spa offers, house information. That extends the same content network into the rooms. What Look is built for is signage playback, not IPTV, channel management or folio charges, so those stay in the hotel's in-room systems.

Can we run the conference floor and event boards from the same account?

Yes. At the entrance, a directory screen lists the day's sessions, rooms and times; by each door, a small display shows what is in that room now. The boards come off a template and get republished when the running order changes – a content edit, not a walk around the floor with fresh printouts. Delegate notices, sponsor slides and session countdowns run in the same playlist.

How much does digital signage cost for a hotel?

Look Digital Signage sells per-screen plans, with volume pricing as the screen count grows, and a one-time lifetime license for properties that need the CMS on their own servers. Hardware comes down to the setup – plenty of properties reuse existing displays and add only a player, while bright lobbies and window positions may want commercial-grade screens for the extra brightness.

Can we sell advertising or promote partners on hotel screens?

Yes. Partner offers, local businesses, spa and restaurant packages or a sponsor's slides can be scheduled into a playlist for specific screens, areas and dates. To show a partner what ran, Look gives you playback statistics by content, screen and tag for a chosen period, a per-device playback report, and up to twelve screenshots a day from each screen. It is a playback record, not a certified or audited proof-of-play.

What is digital signage for hospitality?

Digital signage for hospitality means running guest information, menus, wayfinding, event schedules and promotions on connected screens across a hotel, resort, spa or venue. With Look Digital Signage, staff manage that content from a central CMS, schedule it by time of day and area of the property, and publish remotely from a browser to one screen, a property or every location.