QSR menu boards for every point of the order
A guest reads the drive-thru pre-sell board from a car, the menu bay from the queue and the pickup screen after paying. Look runs every one of them from one account, each position with its own layout, playlist and daypart schedule.
Menu bay above the counter
The full menu, split across the bay.
Three or four landscape screens over the counter work best as separate boards: burgers on one, chicken on the next, drinks and sides on the last, each with its own playlist.
Give each panel its own daypart schedule and the whole bay turns from breakfast to lunch at 10:30 without a crew member touching a remote.
Best for: Category boards, item prices, combo meals, add-ons, breakfast menu
Drive-thru pre-sell and order point
Read from a car, in a few seconds.
The pre-sell board earlier in the lane carries the LTO and two or three combos; the order-point board carries the full lane menu in large type with few items per panel.
In the drive-thru the connection is not equally good at every spot. Cached images and video keep both boards playing, and when the connection is back, the player syncs by itself.
Best for: Pre-sell offers, lane menu, combos, speed items, dayparted pricing
Queue line and promo columns
Show the upgrade before they order.
Portrait screens along the queue show one offer on the full screen: a combo upgrade, a new dessert, a bigger drink. People in line have time to read it.
With a multi-zone layout you can put a price ticker or a short food video under the offer. The Countdown timer app counts the days until the LTO ends.
Best for: Combo upgrades, LTOs, desserts, drink upsell, countdowns
Self-order kiosk surround
Menu content above and beside the kiosk.
Screens around a bank of kiosks add the hero item, today's combo, restaurant-supplied calorie and allergen notes, and a QR code to the app.
Look shows promo content on those screens, and the kiosk software takes care of ordering and payment, so for the guest it all works as one flow.
Best for: Hero items, combo promotions, allergen notes, QR to the app, loyalty
Pickup and mobile-order counter
Turn pickup time into the next touchpoint.
At pickup, the screen can promote the next order through the app, loyalty program, dessert menu or a breakfast offer for tomorrow morning.
If your ordering system publishes an order-status web page, Embeddable Code can place it in one zone while promotions keep running in the other.
Best for: App download, loyalty, next-visit offers, order-status zone, QR links
Storefront windows and entrance
Turn street visibility into restaurant visits.
Window screens carry the signature item, the current LTO, opening hours and the delivery apps you are on, in portrait or landscape to fit the glass.
Set an end date in the Lifetime setting and the promotion is removed automatically. After closing, an evening playlist shows content for late-night traffic.
Best for: Signature items, LTOs, opening hours, delivery partners, late-night menu
